About the Author

Bob

Bob "Wish" Wischnia

Mizuno Shoe Guy
Residence | Austin, TX

Bob “Wish” Wischnia has more than 30 years of running industry experience across publishing, retail, web, and race organization. An Arizona State University alum, Wischnia has been a runner virtually his entire life, still competing in track and road race competitions. And in the free time he’s not pounding the pavement? He’s swimming, cycling, and catching days on the green.

Recent articles

Which Mizuno Is The Right Shoe For You?

by Bob "Wish" Wischnia on August 15, 2012

Let’s face it, selecting the right running shoe which fits and functions perfectly for you can seem like a daunting task. Especially if you are relatively new to running (or Mizuno), all the styles and models can be pretty confusing.If you’re a newbie, you might even be amazed that there are so many footwear options, rather than just one great shoe which works for every runner. But it simply doesn’t work that way because every runner has different needs, fit requirements and many even have different foot types.How do you sort through all the confusion? If you...

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Mizuno Shoe Guy Answers Your Footwear Questions—July 2012

by Bob "Wish" Wischnia on July 13, 2012

Do you have a shoe-related question? Or a running shoe question, specific to Mizuno for the Mizuno Shoe Guy? If you have a question you’d like him to answer, send it to Shoeguy@Mizunousa.com. He'll pick five questions a month to answer and if he picks your question, we'll send you a beautiful Mizuno tech T-shirt.Nirvana and Inspire differencesQ: I am ready to switch to Mizuno shoes due to injury issues. I weigh about 13...

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The Planet Wave—Are Runners Real Athletes?

by Bob "Wish" Wischnia on June 27, 2012

If you’re at all like me, your identity is wrapped up in what we do. We run and we’re runners. I’m a dad, husband, college graduate, a semi-successful professional, but what I am more than anything else is simply this: I’m a runner.That’s how I think of myself and, for better or worse, that’s who I am. The Runner.You probably are too. You are also probably great at all those intangibles qualities we share such as persistence, goal setting and consistency. We can set a fall marathon as our goal, train through the summer heat and think nothing...

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Mizuno Shoe Design: A Brilliant Blend of Art and Science

by Bob "Wish" Wischnia on June 18, 2012

 In every footwear company on the planet, the design process is a key element in the shoe-building cycle. That’s a given. But Mizuno takes that process several steps further, by utilizing the expertise of the most experienced footwear designers in the world who lay the foundation of a great running shoe design.The process is complex, but the goal is a simple one: To blend the science  of modern sho...

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Mizuno Shoe Guy Answers Your Footwear Questions - June 2012

by Bob "Wish" Wischnia on June 12, 2012

Do you have a shoe-related question? Or a running shoe question, specific to Mizuno for the Mizuno Shoe Guy? If you have a question you’d like him to answer, send it to Shoeguy@Mizunousa.com. He'll pick five questions a month to answer and if he picks your question, we'll send you a beautiful Mizuno tech T-shirt.Good long run shoeQ: I like the Wave Precisions very much and use it as my daily training shoe. But I would like a shoe with a...

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