Running Media Center

The Mizuno Wave Rider 11 Takes Home the "Best Buy" Award from RUNNER'S WORLD Magazine

Norcross, GA (February 18, 2008) – Mizuno USA, Inc. announced the new Wave® Rider™ 11 running shoe, utilizing Mizuno’s Dynamotion Fit™ technology, has been awarded the “Best Buy” award from Runner’s World magazine as part of their March, 2008 issue. This “Best Buy” award brings the total amount of awards that Mizuno has received from Runner’s World to an impressive 25.

“This is the 25th award that Mizuno running shoes have received from Runner's World since 1999!”

The Wave® Rider 11 is for the runner who seeks superior shock absorption and dispersion with a great transition to boot. This shoe is designed for normal pronators searching for a harmonious ride. The Wave® Rider™ 11 utilizes Dynamotion Fit™, a breakthrough in performance footwear design direct from Mizuno’s cutting edge Sozo™ Studio. Dynamotion Fit™ is the next generation of design technology to maximize fit and performance in athletic footwear. By extensive study of the foot in motion, Mizuno discovered that traditional footwear distorts in the collar and heel during the gait cycle resulting in heel slippage and a poor fit. Dynamotion Fit™ relieves the stress the foot naturally places on footwear-eliminating distortion for a perfect fit and unsurpassed comfort.

“At Mizuno we take great pride in our research and development to make improvements in the technology utilized in our running shoes,” said Bob Puccini, President, Mizuno USA. “With this being the 25th Runner’s World award of Editors’ Choice, Best Update, Best Debut, or Best Buy that Mizuno has received, it demonstrates our commitment to providing consumers with the best fit, comfort, and performance to enhance the running experience.”

Runner’s World utilized the opinions of 350 wear-testers, as well as laboratory tests on the shoes to determine the award winners. Lauren Garges, a wear-tester from Allentown, Pennsylvania said, “This is a superb shoe for long runs.” Lance Blaskowski, wear-tester from San Diego, California said, “Great overall fit; the upper part of the shoe was really comfortable around the ankle.”