Vice President and General Manager Mizuno Running Division
Fritz discovered his passion for running after he was cut from the soccer team at the University of North Carolina his junior year. Determined to find an alternative sport to love, Fritz set his sights on running a marathon and a few months later finished the 1979 Marine Corps Marathon in 2:50. That ignited a passion for running and running shoes that has spanned a 25 year career working on some of the most notable running products of the last decades.
Fritz led the running product teams at both Nike and Brooks before joining Mizuno in 2008 as GM and VP of the Running Division. While at Nike, Fritz is credited with re-igniting their core running business by introducing the Bowerman Series in 1999 and by fostering new innovations like Shox and Nike Lunar. Since joining Mizuno, Fritz has led the fastest growing brand in the running industry and has helped the brand launch its first ever integrated marketing campaign. In 2013, he received yet another industry honor as one of the Independent Running Retailer Association (IRRA) 2013 Hall of Fame inductees.
Fritz lives in Decatur, Ga. with his wife and two kids. Fritz’s wife, Rianne, is an accomplished food writer who has published four cookbooks while continuing to write weekly articles for her native Dutch newspapers. Fueled by her cooking, Fritz has found a new outlet for his competitive fires in the lively cycling scene in Decatur where he can be found mixing it up with much younger competitors in weekly group rides and races.